About the song

Jackie Wilson’s classic song “That Is Why” is a brilliant example of the timeless quality and emotional depth that characterize his music. Jackie Wilson, often celebrated for his powerful voice and charismatic stage presence, was a leading figure in the rhythm and blues genre. Born in 1934, Wilson made significant contributions to music in the 1950s and 1960s, and “That Is Why,” released in 1959, is a testament to his remarkable talent.

This song stands out not only for its soulful melody but also for its heartfelt lyrics, which explore themes of love and devotion. Jackie Wilson’s delivery is both passionate and sincere, capturing the essence of a deep emotional connection. His vocal performance is infused with a blend of yearning and joy, reflecting the complexities of romantic relationships. The orchestration and arrangement complement his voice beautifully, creating a rich, engaging sound that resonates with listeners.

The 1950s was a transformative period for popular music, and Jackie Wilson was at the forefront of this change. His ability to convey profound emotions through his music helped to shape the future of soul and R&B. “That Is Why” is a perfect example of his skillful artistry, showcasing not only his vocal prowess but also his knack for connecting with audiences on a personal level.

For those who appreciate classic soul and R&B, “That Is Why” is more than just a song; it’s an experience. It’s a reminder of the emotional power of music and the lasting impact of Jackie Wilson’s contributions to the genre. Whether you’re revisiting the song or discovering it for the first time, the richness of Wilson’s performance is sure to leave a lasting impression.

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Lyrics

The way you make me feel like I belong
The way you make me right when I am wrong
The way you sacrifice just for me
Just how lucky can a poor man be?
That is why (that’s why I love you so)
That is why (that’s why I love you so)
Don’t you know, baby? (That’s why I love you so)
Yeah, yeah, yeah, I want the world to know
The way you rub my back when I’m in pain
The way you soothe me so I won’t complain
And then you kiss me with your ruby red lips
It thrills me so, I turn a back-over flip
That is why (that’s why I love you so)
Don’t you know, baby? (That’s why I love you so)
That is why (that’s why I love you so)
Yeah, yeah, yeah, I want the world to know
If Shakespeare thought that Juliet
Really loved Romeo from the time they met
Uh he would blow his top if he could see
Just how you’ve been loving me
The way you rub my back when I’m in pain
The way you soothe me so I won’t complain
And when you kiss me with your ruby red lips
It thrills me so, I turn a back-over flip
That is why (that’s why I love you so)
That is why (that’s why I love you so)
Come on now baby (that’s why I love you so)
Yeah, yeah, yeah, I want take it easy baby (that’s why I love you so)
Take it easy honey (that’s why I love you so)
Don’t you know, now (that’s why I love you so)
Yeah, yeah, yeah, I want one more time now
(That’s why I love you so) come on, come on baby, hmm honey